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The United Way's Annual Report is used to reflect on the accomplishments and financial outcomes of the previous fiscal year, while also attracting new donors to their cause.
This report was created to showcase the addition of organization and infographics to editorial layout. The content is laid out in a manner that makes for light reading for the average viewer. I re-organized their financial statements to highlight key information and compartmentalized the different statements to stand on their own.
In addition to the report, I added a fold out centrefold map that allows the reader or potential donor to see what areas of Toronto the funds that year had been allocated to, something not previously offered but something that adds great value to the package.
This report features die cut tabs to separate the four sections, and a card stock cover.
Click here to view the full report.
[ THIS WORK IS FOR PORTFOLIO PURPOSES ONLY ]
The United Way's Annual Report is used to reflect on the accomplishments and financial outcomes of the previous fiscal year, while also attracting new donors to their cause.
This report was created to showcase the addition of organization and infographics to editorial layout. The content is laid out in a manner that makes for light reading for the average viewer. I re-organized their financial statements to highlight key information and compartmentalized the different statements to stand on their own.
In addition to the report, I added a fold out centrefold map that allows the reader or potential donor to see what areas of Toronto the funds that year had been allocated to, something not previously offered but something that adds great value to the package.
This report features die cut tabs to separate the four sections, and a card stock cover.
Click here to view the full report.
[ THIS WORK IS FOR PORTFOLIO PURPOSES ONLY ]